Maximising Value

How can Product Groups maximise the value from the HEA framework?

• Communicate regularly
• Have a workable EMS that includes strategic growth objectives and robust mechanisms for implementation
• Review and update EMS regularly
• Share generic information
• Have a cohesive attitude and approach

Current list of Product Groups operating under the HEA model (August 2026)

In order of Foreign Exchange (Forex) earnings:

1. Kiwifruit to Australia
2. Avocados
3. Summerfruit
4. Buttercup Squash
5. Blackcurrants
6. Persimmons
7. Truffles
8. Tamarillos #
9. Chestnuts 

The three-year average Forex for the period 2024 to 2026 was $391m.

# Not currently exporting under licence